Who We Are

Jordan Allure Tours is a trusted, family-based travel company in Petra, Jordan, specializing in luxury private tours and authentic cultural experiences across the Kingdom. Founded in 2009 by licensed guide Ramzi Nawafleh, our company continues a long heritage of welcoming travelers to Petra long before it became one of the New Seven Wonders of the World.

Born and raised in Petra, Ramzi Nawafleh is among Jordan’s most respected professional guides, often called upon to lead VIP delegations, cultural ambassadors, and high-level visitors to the Kingdom. His reputation for integrity, warmth, and deep historical knowledge has made him a trusted representative of Jordanian hospitality.

Today, Jordan Allure Tours combines deep local roots with international expertise to deliver personally curated journeys throughout Amman, Petra, Wadi Rum, the Dead Sea, and beyond. We partner with Travel + Leisure’s 2025 A-List Advisor for Jordan, recognized among the world’s top travel specialists, ensuring every itinerary reflects exceptional quality, cultural integrity, and attention to detail.

Our team is known for warm hospitality, professional guidance, and insider access to Jordan’s most meaningful places—Bedouin family homes, archaeological sites, desert camps, and historic cities. When you travel with Jordan Allure, you’re not just visiting, you’re being welcomed into a trusted circle built over generations.

Experience the heart of Jordan with the people who call it home.